Relaunching a brand is a big and brave decision, one that Optiat was bold enough to make... BRAVO!
We explain our three steps to create a strong brand identity, which will help startups gear up for growth.
In today’s world new products are launched on a daily basis. Never has the startup market been so competitive. Learn to keep ahead of the game!
A great brand is made up of many strategic threads which all have to work together, let’s take a closer look at some of them.
After recently visiting Beijings 798 art zone, our Creative Partner Dan put together his thoughts on the visit.
Nikita answers our five most asked branding questions!
Why simple reward programs will increase your customer’s loyalty.
How cross-cultural design will help to strengthen your Brand Future.